The AI dental receptionist that books patients 24/7.
Sera answers your phones, website chat and texts — at 7am, at lunch, after close. She books new patients and recalls, answers insurance and pricing questions from your own list, and hands anything clinical to your team.
From $49/mo · 15-day free trial, voice included · No sales call
What are missed calls costing your practice?
Plug in your own numbers. This is an estimate, not a promise.
New-patient calls that hit voicemail, lunch or after hours.
Share of answered new-patient calls that book a visit.
What a new patient is worth to you in their first year.
Est. new-patient value recovered
$8,660/ mo
~17.3 new patients a month
About 176× what Sera costs.
Estimate only. Assumes ~4.33 weeks per month and that Sera answers every one of those calls. Value shown is first-year value of new patients booked in a month. Actual results depend on your call mix, schedule and payer mix.
From $49/mo. Pay when she's paying for herself.
Every plan starts with a 15-day free trial, voice included. No credit card.
Starter
$49/ month
Sera on your phone line and your website, for less than one missed customer.
- 500 AI chats a month
- Voice minutes included
- Live in under 30 minutes
- Cancel anytime
Growth
$499/ month
For busy front desks: more chats, more voice minutes, full automation.
- 2,000 AI chats + 300 voice minutes
- Booking, missed-call recovery, human handoff
- Multi-language support
- Advanced analytics and priority support
Appointment booking, missed-call text-back, live transfers and multi-language conversations are included on Growth and above.
From $49/mo · No credit card
What a day at the front desk sounds like.
Four calls your practice gets every week, and how Sera handles each one.
A new patient calls after hours
Someone new to the area wants a cleaning and asks about their plan. Sera checks your insurance list, books the first visit and texts the new-patient forms.
Caller
Hi, I'm new to the area and need a cleaning. Do you take Delta Dental?
Sera
Welcome! Yes, we're in network with Delta Dental PPO. I have Tuesday at 9am or Thursday at 2pm — which works?
Caller
Tuesday at 9 is perfect.
Sera
You're booked. I'll text you a confirmation and our new-patient forms now.
New-patient appointment booked and confirmed by text
A cracked tooth on a Monday morning
Sera recognises an urgent call and follows your rules: a same-day slot, the on-call dentist, or ER guidance. She doesn't give clinical advice.
Caller
I bit down on something and cracked a tooth. It really hurts.
Sera
I'm sorry, that sounds painful. Is there any swelling in your face or jaw?
Caller
No swelling, just pain when I chew.
Sera
We keep same-day emergency slots. I can see you at 10:30 this morning with Dr. Patel. Shall I book it?
Same-day emergency visit booked under your triage rules
Moving a hygiene appointment
A patient can't make their cleaning. Sera moves it to the next open time that works and fills the gap from your waitlist.
Caller
Something came up and I can't make my cleaning Thursday. Can I move it?
Sera
No problem. I have next Monday at 8am or Wednesday at 4:30pm. Would either work?
Caller
Wednesday at 4:30.
Sera
Done, you're moved to Wednesday at 4:30. I'll send a reminder the day before.
Appointment moved and the open slot offered to the next patient
“Do you take my plan, and what will it cost?”
Sera answers from the insurance list and price ranges you give her, and routes benefits checks to your team.
Visitor
Do you take Cigna? And roughly how much is a crown?
Sera
Yes, we're in network with Cigna DPPO. Crowns here usually range from $1,100 to $1,500 before insurance.
Visitor
How much would Cigna cover?
Sera
That depends on your plan. I've asked our billing team to check your benefits, and they'll call you tomorrow morning.
Plan confirmed and a benefits check routed to billing
What our customers say
What practice owners ask first.
How does an AI dental receptionist work?
Sera answers your calls, website chat and texts in a natural voice. She works out whether the caller is a new patient, an existing patient or has a billing or insurance question, then books the visit, answers from your practice information, or hands off to your team. Most practices are live the same day.
Can the AI book appointments into Dentrix or Open Dental?
Sera checks live availability and books in the scheduling system or calendar you connect. Practice management systems vary, so tell us yours before you start and we'll confirm whether Sera books straight into it or sends each booking to your front desk to enter.
What happens with after-hours dental calls?
Sera answers them live instead of sending them to voicemail. She books routine visits for the next open slot, follows your rules for emergencies, and your team sees every conversation in the morning.
Is this just an answering service?
No. An answering service takes a message and someone still has to call back. Sera books the appointment in the same conversation, answers insurance and pricing questions from your information, and only escalates what she shouldn't handle.
How does this compare to hiring a front-desk receptionist?
Sera starts at $49/mo and covers nights, weekends and lunch. Most practices use her alongside their front desk — she takes the phones when they're busy or closed, so they can focus on the patients in the chair.
Can patients tell they're talking to AI?
Sera speaks naturally and doesn't read a rigid script, and she'll say she's an AI assistant if asked. The best way to judge is to hear her: call (650) 795-7838.


